Your Source for Sacramento Area Real Estate
"Robert Bruce listens....Because Communication is the Key"
Robert Bruce

Robert Bruce's 28 Point Sellers Plan of Action


My Objectives Are the Following:

 

1.      ____To assist in getting as many qualified buyers as possible into your home until it is sold.

     2.      ____To communicate to you weekly, the results of our activities.

 

3.      ____To assist you in negotiating the highest dollar value, in the shortest amount of time, with the least amount of inconvenience between you and the buyer.

 

The Following Are the Steps I Take to Get a Home Sold……………......................…..the Proactive Approach

 

1.      ____ Price your home competitively…to open the market vs. narrowing  the market.

     2.      ____ Submit your home to our local Multiple Listing Service.

     3.      ____ Expose your home through a professional sign & lock-box.

4.      ____ Promote your home at the local MLS caravan meeting.

 

5.      ____ Develop a list of features of your home for the Brokers to use with their potential buyers.

 

6.      ____ Have a professional property brochure developed.

 

7.      ____ Mail 100 Just Listed postcards to surrounding area.

 

8.      ____ Have property digitally photographed.

 

9.      ____ Develop & submit Ad for local publications

 

10. ____ Enhance your listing on the MLS with additional photos and text.

 

11. ____ Email your listing to over 3000 local Agents.

12. ____ Have a Professionally produced Virtual Tour made.

13. ____ Submit your listing to Google, Trulia, Yahoo, MSN, Yahoo & more! 

 

14. ____ Submit digital photos and Virtual Tours to all web marketing venues.

 

15. ____ Personally notify 40 surrounding neighbors of your home being for sale

16. ____ Suggest & advise as to any changes you may want to make in your property to make it saleable.  Hire a professional “staging” company if necessary.

 

17. ____ Place your home on the Board tour (where available).

 

18. ____ Promote your home at the local association meeting.

 

19. ____ Constantly update you as to any changes in the marketplace.

 

20. ____ Prospect daily, looking for potential buyers.

 

21. ____ Contact over the next seven days…my buyer leads, sphere of influence and past clients or their referrals and prospective buyers.

 

22. ____ Pre-qualify any prospective buyers before I show them your home.

 

23. ____ Keep current on the various methods of financing that a buyer might want to use.

 

24. ____ Follow-up on the salespeople who have shown your home…for their feedback and response.  I enable lockbox notification to get e-mails whenever the lockbox is used..

 

25. ____ Assist you in arranging interim financing…if necessary.

 

26. ____ Represent you on all offer presentations…to assure you in negotiating the best possible price and terms.

 

27. ____ Handle all the follow-up upon a contract being accepted…all mortgage, title and other closing procedures.

 

28. Deliver your check at the closing.

 

 

“You have my Personal Guarantee!”

 

 

_____________________________          _____________

Robert T. Bruce                                                        Date

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